We hire your salesperson. Then we run them.
A full-time rep on your payroll. A system built around them. A sales manager who runs them every day, without the six-figure hire.
Most sales teams don’t fail. They run out of time.
Every quarter spent hiring and hoping compounds quietly. Not in a dashboard. In missed deals, longer cycles, and a founder still doing demos at nine at night.
Hiring feels like progress. It rarely is. A salesperson without a system is a salary with a countdown on it.
So we don’t sell you a rep, or a playbook, or a consultant. We put a rep on your payroll, build the system around them, and manage them every day until the numbers move. If we can’t help, we say so on the first call.
Abe BrahaFounder, Icebreaker
There were two ways to build a sales team. Now there are three.
An agency.
Their SDR works the phones under your name. You buy meetings by the month; the rep, the data and the relationships stay theirs.
A sales manager.
A full-time sales leader before you have a team to lead. Plus a recruiter, plus the risk that one person walks out with the playbook in their head.
Your rep. Our system.
Your rep, W-2, on your payroll. Our recruiting, comp plan, scripts, CRM and daily management. When you outgrow us, we recruit your sales manager and hand over the keys.
Recruit. Build. Manage.
Three phases. None of them run by you.
Your time: three interviews, then one 30-minute review a week. Ours: every day.
We find the person.
We screen for coachability and work ethic, not charisma. You meet the final two or three and make the call. Nothing is billed monthly until your rep starts.
We build the system.
How they’re paid, what they say on the phone, where every call gets logged, and the number they have to hit each day. Built while we recruit, so day one is a selling day.
We run the rep.
We check the numbers every day, coach every week, and walk you through the pipeline every month. If they aren’t working out in the first 90 days, we replace them at no recruiting fee.
No black box. You see everything.
Calls are one metric. Your business might run on site visits, quotes, demos or LinkedIn conversations. We build a tracker around the four or five activities that actually lead to revenue for you, pull the numbers in automatically, and both of us look at it every day. Nobody gets to hide, including us.
KPI TrackerWhat it looks like when it works.
Founder-led sales with a stale list became a working outbound motion with a $250K+ live opportunity.
One rep with no CRM became a two-rep team on Close, with 100+ tracked leads and $30K average deals.
A referral-only business got its first salesperson, an outbound process with KPIs from day one, and the founders out of sales.
“Abe didn’t just provide high-level guidance; he dove deep into the details, ensuring that every aspect of our approach was optimized for success. He brings a rare combination of clarity, creativity, and out-of-the-box problem-solving.”
“I’ve built sales teams for fifty-odd companies, most of them owner-led businesses that had tried hiring on their own and lost a year doing it. I’ll tell you on the first call if this won’t work for you.”
Takes every first call himself, builds the comp plan and the script, and manages your rep day to day.
Sources, screens and interviews every candidate before you meet them. If you apply for a role, she’s who you’ll hear from.
Stop hiring and hoping.
Thirty minutes. Bring your numbers. Leave with a plan, whether or not it’s with us.
Pricing is public: from $3,500 a month, capped at $7,000, no commissions. See pricing
Not sure yet? Take the two-minute fit check
info@icebreakerbd.com · (917) 809-6610 · Brooklyn, NY